Posts by Rachel Arst McCullough
How to Add an Owner in Google Search Console
If you are a new client of ours, we’ve likely asked you to add us as an Owner in Google Search Console. What is Google Search Console? Google Search Console is a free tool provided by Google to help people understand and optimize aspects of their search presence. Here are a few of the things…
Read MoreWhy You Need More Reviews Than Average
Nobody wants to be average, right? The same is true in the online review space. To be truly effective, your reviews need to be better than average! Most business owners know they need great reviews. Few have a focused review strategy. And fewer still think to direct traffic to more than one review platform. Here’s…
Read MoreHow to Respond to Negative Reviews: Best Practices and Examples
Last updated: 10/12/19 Why Responding to Negative Reviews Is Important In today’s internet-dominated market, the robustness of your online presence affects both your reputation and your search engine standing. Negative online reviews without appropriate and timely responses can quickly damage your reputation. A large majority of consumers today rely on review sites to help them…
Read MoreHow to Share Access on Google My Business
In this tutorial, we’ll show you how to share access with us to Google My Business (GMB) from either your desktop/laptop computer or your mobile phone. Onboarding can be one of the more challenging aspects of hiring a new company to help with your website or marketing. Most of the headache is logistical—we need to…
Read MorePositive Online Review Responses: Best Practices and Examples
Last updated: 10/12/19 Having a presence on the major review sites gives your clients or customers the ability to write reviews for your business, but more importantly, it gives you the opportunity to respond. Why you should respond to your positive reviews While most people know how crucial it is to respond to negative reviews,…
Read MoreOrganizing a Mountain Town Meetup – Meetup Finances – Part 5
Background This post is part of our series on Organizing a Mountain Town Meetup. Here are the previous posts: Part 1 – Introduction please read this for the background you’ll need to fully enjoy this post. Part 2 – Meetup Basics Part 3 – Getting the Word Out Part 4 – At the Event Meetup Finances In…
Read MoreHow to Get Google My Business Phone Support
Last updated: 10/13/19 DISCLAIMER: We are not Google. Google My Business’ website is here: https://www.google.com/business/ ***Calls to our main number or inquiries through our contact form about Google My Business from anyone who is not a current client WILL NOT BE RETURNED. ***We have been overwhelmed with hundreds of confused callers/emailers…
Read MoreOrganizing a Mountain Town Meetup – At the Event – Part 4
Background This post is part of our series on Organizing a Mountain Town Meetup. Here are the previous posts: Part 1 – Introduction please read this for the background you’ll need to fully enjoy this post. Part 2 – Meetup Basics Part 3 – Getting the Word Out In this post, we’ll go over some of…
Read MoreOrganizing A Mountain Town Meetup – Getting the Word Out – Part 3
Background This post is part of our series on Organizing a Mountain Town Meetup. Here are the previous posts: Part 1 – Introduction please read this for the background you’ll need to fully enjoy this post. Part 2 – Meetup Basics Throughout the series, we use the nonprofit, Tahoe Silicon Mountain (TSM), as an example. Garrett…
Read MoreOrganizing A Mountain Town Meetup – Meetup Basics – Part 2
Background This post is part of our series on Organizing a Mountain Town Meetup. See the full list of posts in the Organizing a Mountain Town Meetup series and please read Part 1 – Introduction for the basics you’ll need to fully enjoy this post. In this post, we’ll go over some of the basics you’ll want to consider at…
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